Folloze debuts Generator Agents to provide individualized buyer experiences in real time

Folloze, creator of the an AI-powered B2B Buyer Experience Platform, is releasing Folloze Generator Agents, a suite of AI-powered creative tools that enable B2B marketers to instantly create, personalize, and translate engaging on-brand microsites and content.

According to the company, the new agents represent the latest advancement in Folloze's comprehensive AI strategy, developed around the rapidly evolving needs of B2B revenue teams and modern buyer expectations. 

Folloze’s Generator Agents deliver hyper-personalized experiences at every touchpoint—rapidly, at scale, with minimal resource demands.

“The inflection point of AI isn’t just disrupting how we engage buyers, it’s challenging us to reimagine the very role of marketing,” said Etai Beck, co-founder and CEO of Folloze. “To meet this moment, marketers must deliver personalized experiences with both scale and substance to give buyers real value in the moments that matter. For over a decade, we’ve championed this next era of AI-enabled engagement at scale. Now, the new Generator Agents represent a transformative advance to Folloze’s rich buyer engagement platform, driving breakthrough gains in speed, precision, and value, while accelerating pipeline creation and helping marketing teams identify the ace-in-the-hole.” 

The Generator Agents mark the next wave of Folloze's AI platform evolution, which began with its AI content recommendation and buyer insight engine, and GeneratorAI for accelerated campaign creation.

Folloze recently launched its Impact Dashboard that leverages the first-party intent signals from Folloze experiences. It delivers the industry's first Account Engagement Score, offering B2B marketers deeper insights on GTM program impact.

These AI capabilities together create a comprehensive solution that addresses the full spectrum of modern B2B marketing challenges, the company said.

The new agents include:

• Generator Agent: instantly creates microsite copy aligned to specific buyer goals and brand guidelines, enabling rapid deployment of personalized campaigns across markets, segments, and locations.
• Personalize Agent: automatically fine-tunes experiences for specific audiences, accounts, and moments, ensuring relevant messaging reaches the right buyers at optimal times.
• Translate Agent: seamlessly extends global reach with instant translation capabilities that preserve brand structure and messaging integrity across languages and regions.
• Video Agent: easily creates short, compelling videos that capture attention instantly—no production required.

The agents work within established Folloze workflows, requiring no additional technical implementation or specialized training for marketing teams.

Available now to existing Folloze customers, the agents integrate directly with the company's AI-powered B2B Buyer Experience Platform.

For more information about this news, visit www.folloze.com.