KMWorld 2024 Is Nov. 18-21 in Washington, DC. Register now for Super Early Bird Savings!

Marjorel acquires Findasense, initiates growth of CX transformation services

Global provider of next-generation end-to-end customer experience (CX) solutions for digital-native and vertical leading brands, Majorel Group Luxembourg S.A., is announcing its acquisition of Findasense Global S.L.U., a CX design and creative services company, cementing Majorel’s commitment towards extending its Tech & Expert Services business, specifically in the CX transformation services field.

Majorel has purchased 100% of the share capital in Findasense; co-founders of Findasense, Rafeal Tamames and Tomy Lorsch, will remain in the company on the Board of Directors and guide executive operations focused on market expansion.

“The acquisition of Findasense is the next logical step in creating an industry-leading portfolio of CX transformation services, spanning CX consulting, technology, and creative design services,” said Thomas Mackenbrock, CEO at Majorel. “I’m particularly delighted to welcome around 320 talented new team members to Majorel, and further extend our global footprint and end-to-end CX capabilities.”

Findasense has introduced CX Hubs that enable users to integrate customer service, marketing, and communication processes onto a single operating model with an analytics framework built for utilizing insights from customer interactions, journey mapping, and sentiment analysis. These key operations assist in the planning and execution of digital campaigns, brand elevation, or designing touchpoints.

“At Findasense we have always been pioneers in the field of digitization and customer experience with solutions such as CX Hubs,” said Rafeal Tamames and Tomy Lorsch, co-founders of Findasense. “Our next challenge is the global expansion of our services and methodologies. And what better way to do this than to join Majorel, a global leader in CX. Joining this family is the best news for our clients, our partners, and everyone at Findasense.”

Agreed upon by both enterprises, the financial details of the transaction are confidential.

To learn more about this acquisition, please visit https://www.majorel.com/ or https://us.findasense.com/.


KMWorld Covers
for qualified subscribers
Subscribe Now Current Issue Past Issues