Lyris OEMs Talend

Cloud-based and on-premise digital marketing solution provider Lyris has deployed Talend Enterprise Data Integration to facilitate data management for online marketing campaigns. Lyris HQ and Lyris LM are designed to heighten e-mail efficiency by providing automated delivery, segmentation and integrated social, mobile, search and analytics.

Talend Enterprise Data Integration is recognized for providing a solution for accessing, transforming and integrating data from business systems in real time for operational and analytical requirements. The Talend offering includes more than 450 connectors to a broad range of technologies, and new connectors continue to be added on a regular basis, either by the open source community or by Talend’s research and development arm.