Quark Software offers new content automation software for modern content lifecycle management

Quark Software, a provider of content design, automation, and intelligence software, is releasing the Quark Publishing Platform (QPP) NextGen, a SaaS-based offering that automates every stage of content lifecycle management: creation, collaboration, assembly, publishing, and analysis.

Integrating the company’s core capabilities in content creation, automation, and intelligence, QPP NextGen gives enterprises a powerful platform to modernize their content ecosystems to support digital transformation, customer satisfaction, revenue generation, and regulatory compliance, according to the vendor.

QPP NextGen provides closed-loop content lifecycle management to streamline content creation processes while also ensuring compliance to improve the effectiveness of content strategies.

 Its flexible deployment options support organizations moving to the cloud and establishes the framework for an extensible content ecosystem that integrates with existing technology investments, including easy integration with business applications such as Microsoft Office.

“Content is critical to business success, yet organizations struggle with effectively creating, managing, and delivering content that not only meets the needs and expectations of internal and external stakeholders, but also shows ROI for their content strategies,” said Martin Owen, CEO of Quark. “We can help organizations harness the power of modularized, metadata-driven omnichannel content to fuel successful initiatives. Our QPP NexGen platform addresses every stage of the content lifecycle with tooling to drive digitization of complex, industry-specific documents, including personalization at scale and increased velocity to localized audiences.” 

QPP NextGen empowers organizations to take a unified, modern approach to content lifecycle management that reduces the complexity, cost and guesswork inherent to enterprise content lifecycle management and infuses confidence that their content works for their business. 

Key features and benefits of QPP NextGen include:

• Structured authoring
• Omnichannel publishing
• Content intelligence
• Flexible deployment

For more information about this news, visit www.quark.com.