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Qlik and Veeva Systems Partner to Provide Pharmaceutical Industry with Customer Insight

Qlik, a provider of visual analytics software, is integrating its mobile visual analytical applications with Veeva CRM Mobile for self-service data discovery and user-driven guided analytics. The collaboration represents the latest initiative in Qlik’s partnership with Veeva Systems, which offers cloud-based software for the global life sciences industry.

Qlik for Veeva CRM Mobile, available via free download from the App Store, provides visual analytics, reporting and dashboarding, and integrated mobile capabilities to users in an iOS native experience enabled by Qlik’s associative engine, both online and offline.

Veeva CRM Mobile is an iOS native mobile application, and Qlik also provides a “QlikView for iOS” mobile app that can be used to access guided analytical applications powered by Qlik’s associative engine. Qlik aims to improve the mobile experience by enabling users to visualize all of their customer data across an unlimited number of dimensions and analyze it in any direction against underlying data sources, down to the transaction level, from their mobile device.

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