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O’Neil Digital Solutions provides AI platform that gives comprehensive snapshot of customers

O'Neil Digital Solutions is releasing ONEscore, a data analytics and intelligence platform that enables clients to accurately study recipient behavior in real time and properly segment their customers using 360-degree live personas.

Through its proprietary predictive modeling and AI engine, ONEscore allows enterprises to truly get to know their customers with a comprehensive snapshot, allowing for highly personalized, relevant, and timely communications. As a result, they enhance the customer experience, translating to better customer outcomes and improved industry ratings, according to the vendor.

ONEscore data analytics capabilities helps clients get to know and understand their audience, enabling more personalized and meaningful communications. This creates a better overall experience for the customer.

In healthcare, this directly impacts a health plan's Star Rating, which directly impacts profitability. And, in the insurance and financial services sectors, it impacts their net promoter score (NPS), an industry standard for measuring customer experience.

"In a Covid-19 world where digital communication is vital, the launch of ONEscore enables companies to really get to know their audiences," says Mark Rosson, executive VP sales and marketing, O'Neil Digital Solutions. "By applying critical data insights, we empower healthcare providers to send personalized communications that result in behavioral change, ultimately improving their Star Ratings and Net Promoter Scores.”

ONEscore applies machine learning, AI and predictive modeling to generate customer insights and next best action automation.

It also enhances experience management through journey mapping, visualization, and orchestration. This comprehensive, data-driven approach meets the need for an enterprise-wide communications platform by supporting a broad range of uses across multiple business units and stakeholders.

Robust campaign management features are integrated within ONEscore. Organizations gain a comprehensive look at a range of criteria that impacts the customer journey. And, instantly, they can create campaigns based on deep analytics and audience segmentation, serving up the right content for the right audience members at the right time to ensure a more personal and meaningful communication and experience.

ONEscore can be integrated into O'Neil's comprehensive SaaS platform, ONEsuite, which is a complete end-to-end solution for companies that want to radically transform the customer experience. It's modular and flexible enough to integrate with a client's in-house platform. More specifically, ONEsuite enables users to work remotely on an interface designed to allow them to create, manage, and deliver communications with minimum instruction as they interact with customers across channels in real time.

For more information about this news, visit www.oneildigitalsolutions.com.

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