Australian customer engagement company, Komo Technologies, arrives in the U.S.
Komo has taken its platform to the U.S. as marketers increasingly look to win and retain customer attention, through gamified and interactive campaigns, promotions, and reward programs to drive long-lasting loyalty, according to the company.
The move follows a year of significant growth in Komo’s customer base, operations, and platform offering, including substantial traction with U.S. customers and partners.
The Komo solution, a MarTech SaaS platform, brings digital social and experiential moments to life through more than 55 games, promotions, competitions, and loyalty plug-ins such as badges and shareable digital player cards, as well as social and rich media integrations and rewards.
It drives sales through trackable digital coupons and branded digital cards, and non-intrusively captures valuable rich zero and first-party data.
Komo, a self-service, no-code, SaaS platform makes it easy to launch content and campaigns in hours, not months, according to the vendor.
Komo also saves both time and money by eliminating development resources and streamlining the process for the marketer without sacrificing the consumer experience. Komo delivers content that wins and retains customer attention, and collects rich zero and first-party data which can be used to deliver more engaging and personalized content.
In the past year, the Perth-founded enterprise more than doubled its team from 10 to 24 employees, including signing their first U.S. team member in North Carolina.
In response to new business wins and rapid growth in its customer base that spans brands, agencies, hospitality, shopping centers, stadiums, broadcasters sporting leagues/teams and sports talent, the Komo offices are now in Sydney, Melbourne, Brisbane, Perth and New York.
Komo’s growing client base includes Patron Technologies, Heineken, Fox Sports and the Foxtel Group, Woolworths, McDonald’s, JLL, Goodman Fielder, Williams F1, San Churro, Commonwealth Games Australia, Australian Olympic Committee and Australia’s premier men’s and women’s football competitions, the A-Leagues.
“Only a fraction of loyalty and customer engagement programs appear to prioritize investing in experiences that truly delight their customers. This may help to explain why upwards of 50% of loyalty program members are disengaged with the programs they've signed up for,” said Komo CEO and Co-founder Joel Steel. “The Komo platform makes it easy to win and retain attention over long periods of time due to the ease of implementation, the versatility of the engagement tools and how and where companies can deploy them.”
For more information about this news, visit www.komo.tech.