KMWorld 2024 Is Nov. 18-21 in Washington, DC. Register now for Super Early Bird Savings!

Nationwide selects AWS as its preferred cloud provider

Article Featured Image

Nationwide, a Fortune 100 insurance and financial services provider, is expanding its relationship with AWS and has selected AWS as its preferred cloud provider.

Nationwide is leveraging AWS’ services, including analytics, database, machine learning, security, and serverless technologies, to deliver deeper insights to its independent agents, financial professionals, and customer service associates to provide more personalized recommendations and customer service to their millions of customers.

As part of its companywide digital transformation, Nationwide is moving key, business critical workloads to AWS, including more than 850 business and customer-facing applications, such as Claims, Personal and Commercial Insurance Policy Systems, and its flagship website Nationwide.com. 

Nationwide’s rapid move to the cloud is being enabled by AWS Enterprise Next, a program that pairs AWS experts with customer teams to create a long-term plan and key milestones. Through this 15-month engagement program, AWS experts and partners are working with Nationwide to create an on-site, cross-functional team to modernize Nationwide’s applications, IT environment, and operating practices.

“AWS has helped us move to the cloud quicker than we ever imagined possible, and their unmatched portfolio of services is transforming our business," said Jim Fowler, CTO at Nationwide. "AWS gives us the ability to reach new digital audiences who can access and consume our services through a variety of channels, and empowers our associates with next-generation tools and insights to enhance our customer service.”

AWS Enterprise Next has already helped Nationwide build more than 60 applications in the cloud, including its Nationwide Small Business Advisory platform, an online experience that uses machine learning services like Amazon Textract (a machine learning service that automatically extracts text and data from scanned documents) to pull data from scanned forms and documents to automate the underwriting process for small business owners.

In addition, the platform uses AWS' machine learning-driven personalization service, Amazon Personalize, to tailor personalized insurance policy recommendations to small business customers in minutes. This is rapidly speeding up the time to get new policies into the hands of customers, providing greater assurance to small businesses, where insurance coverage is vital.

AWS analytics is also helping to reveal new insights related to application usage patterns, business trends, and customer preferences, allowing Nationwide to empower independent agents and financial professionals to make better, more personalized recommendations to customers based on the financial and insurance resources available.

Going forward, Nationwide will also use Amazon SageMaker, AWS’s service for easily building, training, and deploying machine learning models quickly at scale, to help its data scientists enhance their performance in areas such as marketing analytics and risk assessment to accelerate the company’s life insurance policy processing.

For more information, go to aws.amazon.com and www.nationwide.com.

KMWorld Covers
for qualified subscribers
Subscribe Now Current Issue Past Issues