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Competitive Intelligence
Competitive intelligence is the collection and analysis of data and information surrounding competitors and market trends. Competitive intelligence operations allow organizations to receive the vital information necessary to develop short- and long-term strategies and identify opportunities and weaknesses. See below for the latest competitive intelligence news, trends, and solutions.

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Features

What’s ahead at KMWorld 2021

Jane Dysart, KMWorld conference chair, and founding partner and curator of curiosity, Dysart & Jones Associates, provides a look at what's ahead for KMWorld 2021 attendees. The conference will be held November 15-18, 2021 at the JW Marriott Washington, DC

KMWorld 100 Companies That Matter in Knowledge Management 2021

How to Brand and Market Your KM Products (Video)

TechnipFMC's Tamara Viles presents 6 best practices for branding and marketing your KM products in this clip from her presentation at KMWorld 2019.

How to pull your KM program up by the bootstraps

What distinguishes the KM programs that stand the test of time is their sheer determination and dogged approach to evolving ever-closer to the business

ViewPoints

The power and plight of personas

Research shows personalization can reduce customer acquisition costs by up to 50%, increase revenue by up to 15%, and boost marketing spend efficiency by up to 30%

Capitalizing on the data economy: Why MDM and data governance have never been more critical

Platform-style MDM solutions in particular provide the data model flexibility to allow the business to develop a common data model, often for the first time in an enterprise

Achieving a unified view for business without coding

The chief advantage of using a common data model method for business users is the codeless means by which they can define their own business logic

How AI will help to shape the new normal

To achieve its potential, there is no escaping the fact that AI must have accurate, clean, and managed data

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Knowledge Management Whitepapers

Content Management Best Practices for Office 365, Teams, and SharePoint Online

Getting the Most Out of Your Microsoft Investment

Knowledge Management: The Challenge; The Solve

Global Market Research Report

Knowledge Isn't Power If You Can't Find It

KMWorld 2021 Sourcebook and Buyers' Guide

Competitive Intelligence Companies and Suppliers