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globaledit creates digital asset management platform

globaledit, a provider of Creative Asset Management solutions, is introducing the next generation of its Digital Asset Management platform, introducing new software capabilities that further enable creative teams to collaborate, communicate, and execute while minimizing production timelines and maximizing output.

This next-generation release allows organizations to innovate their workflow with a tool that's dynamic and immediately customizable.

"It is ideal for team communication and collaboration both in office and remotely," globaledit's Vice President of Product, Mansoor Basha, said. "In the fast-evolving, new dynamic of creative production, where a lot of remote work is done, the new release allows for techs, creative directors, art directors, talents and agents to collaboratively work effectively and efficiently."

globaledit promotes through its feature functionality the ability to import every creative asset, from all stages, streamlining how users communicate with their teams through ratings, comments, permissions, markups using the built-in markup editor, comparing different versions of a single asset, and searching for assets using metadata that makes assets readily available.

All of the existing features live on the backbone of secure cloud-based governance that ensures assets are safe, always.

Now, globaledit is aiming to take the existing platform that allows enterprise organizations to thrive and doubling down by making it even more intuitive and collaborative.

New features include:

  • Watermarks: globaledit customers now have a vastly improved watermarking process which permits additions of watermarks to all of their creative assets based on specific customizations such as size, opacity, logos, usernames, and even patterns of the watermarks. Once set up it can be assigned based on collection or folder requirements as well.
  • Approvals: Approval Galleries are a required step for Media and Entertainment (M+E) industry workflows. Our approval gallery setup will allow talent and their agents to "Approve" or "Kill" assets based on their contractual obligations in a very user-friendly manner. In addition to that, the studio officials can monitor and manage a report of all the galleries in progress and edit as and when appropriate.
  • Contact Sheet: globaledit's patented contact sheets now come with expanded functionality. In this release, you can expect contact sheets to function as a PDF of your folder/collection/search results. Users like Producers, Marketers, Retail Display Managers and more will be able to quickly create a PDF without using any external tools that fit the assets into a page format. This is a great way to take notes and make approvals by hand if needed.
  • Collections: Users can now organize and manage their collections based on which are active, expired or archived. In addition, they can group their collections based on needs and expiration dates. Lastly, users can now invite others to a newly made collection thereby eliminating the need for setting up library access and building more collaboration into the platform with other users.
  • Metadata: globaledit has made it incredibly easy for users to update and export metadata in and out of the application in bulk. This is particularly useful when data is coming in and out from third parties and want to ensure the latest information is captured in globaledit, including small variations in the CSV and XMP creation. It is an exifTool-friendly format, a standard tool in the photography workflow.

For more information about this news, visit www.globaledit.com.

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