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Redstor debuts All Access Partner Program to provide extensive marketing, technical, and sales support

Redstor, the smart, cloud-first backup platform for MSPs, is introducing an All Access Partner Program, offering MSPs co-branded online marketplaces to simplify and accelerate the sales process, including sales, marketing and technical support, attractive NFR and discount pricing, and a new Partner Advisory Board for exchanging insights with peers.

All Access is designed to help MSPs capitalize on high demand for cloud-based data protection services across on-premise, cloud-native and SaaS business application workloads, according to the vendor.

MSPs enlist Redstor to discover, manage, and protect customer data in the simplest, smartest, safest way. It offers the broadest range of data connectors, spanning on-premise and critical cloud applications like Microsoft 365, according to the company.

Purpose-built for MSPs with multi-tenancy, Redstor streamlines IT workloads by centralizing the backup and management of data across entire customer environments.

The solution provides cloud-first backup with near immediate, on-demand recovery of files and databases through its InstantData technology.

Artificial intelligence (AI) policies backups to identify and isolate malware for safe restores. Customers and data can also be managed through one app (RedApp), so MSPs can easily set policies, fortify security, and lessen the impact of breaches.

The company only sells through the channel, and having started out as an MSP, it is familiar with the challenges that service providers face, according to the company.

Benefits and features include:

  • Greater efficiency: Co-branded online marketplace enables easy and efficient end-to-end onboarding of customers and upsell opportunities.
  • New business: Lead referrals and listing in Redstor’s Partner Directory helps attract new clients.
  • NFR and MDF: Attractive NFR bundles available for partners and marketing development funds to generate new revenue streams.
  • Increased margins: Substantially better margins, end-user pricing not published, attractive discounts.
  • Strong sales and marketing: Features a rich library of sales resources, including everything to develop campaigns that drive demand, ranging from customizable emails to social posts to content assets, and dedicated resources to help plan, execute and report on activity.
  • Fast, easy onboarding: Get setup in less than 60 seconds, no hardware or integration needed.
  • Advisory board access: Access to Redstor’s newly created Partner Advisory Board, enabling open, honest feedback to shape technology and services.
  • Vibrant partner community: Access to the REDtribe community, created to help MSPs collaborate with Redstor and industry peers.

Redstor has also announced the expansion of its leadership team as growth continued throughout its Q3. Linda Misauer has been named VP Software Security, and Douglas Sawyer, Director of Partner Acquisition, raising to four the number of senior industry executives to recently join Redstor.

For more information about this news, visit www.redstor.com.

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