Acquia DAM’s latest integrations increase the seamlessness and accessibility of digital content branding
Acquia, the digital experience provider, is debuting a series of new integrations for Acquia DAM, the company’s digital marketing solution that helps users simplify the organization, access, and delivery of digital assets across digital experiences. With new integrations for Acquia Campaign Studio, Adobe Stock, and Google Translate, Acquia continues to aid its clients in delivering exceptional and consistent digital branding with ease, according to the company.
Acquia DAM’s latest integrations each work to accelerate and streamline the process of maintaining a consistent brand experience across digital channels, ultimately allocating more time for innovation and increasing the value of content assets, according to Acquia.
Acquia DAM’s newfound integration with Acquia Campaign Studio—the company’s full-scale marketing automation solution—saves time for marketing teams of large, franchise-based enterprises while ensuring that content used is consistent with company branding. Through Acquia’s instant search connector tool, users can search, view, and select their preferred asset from Campaign Studio’s email and landing page builders, which dynamically change as they are updated in Acquia DAM.
With Acquia DAM’s Adobe Stock integration—which joins Acquia’s previous integrations with Getty Images and Shutterstock—users benefit from synced assets between Adobe Stock and Acquia DAM. This generates valuable metadata, smooths workflows, and allows users to choose which types of Adobe Stock assets to monitor and sync. The integration handles the file copying and categorization in Acquia DAM.
Finally, Acquia DAM now features an integration with Google Translate, ensuring that branded content is accessible and searchable for user groups of differing languages. Selected metadata fields within Acquia DAM are automatically translated and repopulated in up to 20 languages.
“Brand leaders today are looking to free up their teams to be more creative and to use digital content assets in new ways,” said Jake Athey, vice president, go-to-market, DAM at Acquia. “These new integrations help customers scale their use of digital content across digital channels and across regions to deliver a better brand experience in less time.”
To learn more about Acquia DAM, please visit https://www.acquia.com/.