Why reducing review time can revolutionize enterprise content search

Using images versus text

Users can quickly determine the relevance of both content and context when search results are displayed as thumbnail images rather than having to tediously read through numerous lines of text.

When selecting a document to review in detail, displaying all pages simultaneously in a second panel allows a person to examine and identity patterns extremely quickly. The human brain can process the content and context of document pages from tens of images simultaneously rather than flipping through the document one page at a time, as is the case with most current viewers.

Users can reduce the review time even further by filtering and narrowing the document pages to review. Imagine selecting a document to review from a list of search results and viewing just a few relevant pages containing the keyword of interest highlighted. Now a person will be able to view just three pages out of a total of 537 pages in a document, enabling the user to zero in on the relevant information. This display methodology makes finding information 10x faster than other viewers’ schemes emphasizing reading.

Imagine what a difference such a review process can make where people rely on innate memory and pattern recognition to continue information search from where computer-assisted search ends.

Computers are very good at getting the search results list using various algorithms or from a traditional keyword content search, but current viewers limit the phenomenal power of the human brain to interpret the results visually from images.

Such a viewer incorporating human cognition provides a new dimension to computer-human interface. Emphasizing visual search first and reading later, and not the other way around, will be the way to offer a better enterprise search experience.

Fortunately, changing the enterprise content search process by bringing humans into the review process does not necessitate an entirely new ECM system, nor does it undermine current indexing structures and strategies. Changing the document viewer portion of the system to one that can display search results as images in a conducive review format can be enough to accelerate the review process.

Leveraging brain power

A reimagined next-generation cognitive viewer and display process will enable better customer engagement, operational efficiency, and policy and regulatory compliance, leading to increased productivity of knowledge workers and revenues.

Banks using the new re-engineered viewer are experiencing 10x faster search times in finding information, significantly improving productivity throughout the banks.

Relationship managers provide superior customer engagement by being able to answer questions in almost real-time and being able to view all available documents for a customer preventing requests for duplicate submissions and frustrating customers. Underwriters are experiencing a 50% improvement in productivity and faster processing times. Internal audit, compliance, and regulatory exams have become easy and stress-free, saving time and costs.

The current generation of viewers and their display methodology must change. Leveraging the brain’s power and reintroducing the human element into document retrieval may be the change needed to “bridge the last mile of search.”