View From The Top: Percussion Software
Customer interaction and communication are keys to increasing sales, improving customer loyalty and maximizing lifetime customer value. Organizations today are achieving measurable, top-line growth by investing in Web Content Management (WCM) solutions that increase the value of their customer-centric content. To deliver a more effective customer experience, companies need new ways to manage content, including the ability to:
- Deliver content that causes customers to act;
- Provide tailored customer experiences that are presented consistently across multiple channels; and,
- Rapidly change content and experiences in response to dynamically changing markets, business conditions and customer demands.
The more successfully these requirements are met, the greater the returns will be from customer-facing Web content. That's why organizations need multi-channel Web Content Management that's capable of helping them to increase their "Return-on-Content." Percussion's Rhythmyx does just that—by providing business and IT professionals with a WCM solution specially designed for managing customer-centric content on the Web. For business professionals, Rhythmyx offers a simple user interface with powerful content reuse capabilities for publishing frequently-changing, customer-oriented content accurately and promptly to their Web site. IT professionals love its De-Coupled Delivery architecture that seamlessly integrates with their existing infrastructure. Organizations powered by Rhythmyx gain a key competitive edge—their ability to consistently deliver compelling content in a dynamic, constantly-changing world.
Rhythmyx WCM—Enterprise Ready for a Multi-Channel World.
For more information, visit www.percussion.com