Chargify and HubSpot announce integration for managing B2B subscriptions

Chargify, a billing and subscription management platform for B2B SaaS companies, is now listed in the HubSpot App Marketplace, offering subscription lifecycle management by syncing data in real-time between Chargify and HubSpot without manual data entry or time-consuming reports. This frees up valuable time for customer-facing teams to focus on the customer experience.

“At Chargify we recognized a strong demand from our customers to leverage their subscription billing data within their CRM tool,” said Barrow Hamilton, chief product officer of Chargify. ”By using this integration, SaaS companies can easily view and manage subscription and customer details directly within HubSpot to identify trends amongst their customers and prospects that will help their business achieve scalable business growth.”

The Chargify and HubSpot integration provides SaaS companies with a seamless workflow that sets marketing, sales, and customer success teams up for success, according to the vendors.

Through the use of data synced to HubSpot from the Chargify App, users have flexible selling functionality to view, create, activate, modify, and manage recurring subscriptions. Installation is quick with out-of-the-box field mappings already created for users. Existing historical data will sync right away after set-up is completed and incoming updates will then sync new billing data in real-time.

With the Chargify and HubSpot integration, sales and customer success teams will only need to access HubSpot to sell and manage subscriptions that will then automatically sync with Chargify in real-time, in addition to providing the most up-to-date product catalog and pricing.

This eliminates all friction in the sales to finance hand-off. In addition, marketing teams can leverage the integration to analyze billing information to identify customer trends and then initiate and manage campaigns based on specific customer use of a product.

HubSpot’s App Partner Program is an ecosystem of valuable third-party integrations. App Partners are independent software vendors who have built an integration with HubSpot and been accepted to the App Marketplace. App Partners comply with a set of requirements.

For more information about this news, visit www.chargify.com.