Make social media work for you

Jive has introduced Social Media Engagement, which enables companies to monitor and respond in real time to conversations taking place on social sites such as Facebook and Twitter. Jive claims users can now act faster than ever before in response to online discussions about products, services and brands to strengthen customer relationships, nurture brand champions and capture innovative ideas.

The new release includes Facebook fan page monitoring and engagement, in which companies can monitor, track and respond to every conversation on a Facebook fan page without having to set up a search for specific key words.

Further, Jive Social Media Engagement provides unlimited keyword tracking and search results, making it cost-effective to monitor and engage across the social Web. Jive is also introducing new packaging and licensing for social media monitoring and engagement. The company now offers both a stand-alone social media engagement solution along with the option to integrate Jive Social Media Engagement with its broader Jive Engage Platform for an unlimited number of users.