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Biographical Information

Ginger Conlon, Thought Leadership Director, Genesys

Ginger Conlon is currently thought leadership director at Genesys. Every year, Genesys orchestrates billions of  customer experiences for organizations in more than 100 countries. Through the power of its cloud, digital, and AI technologies, organizations can realize Experience as a Service, its vision for empathetic customer experiences at scale. With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement. By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty. 

In addition to her role at Genesys, Conlon also serves as an advisor on the Environmental Defense Fund’s Digital Advisory Council and on the Marketing Advisory Board for Baruch College’s Department of Marketing and International Business. 


Articles by Ginger Conlon, Thought Leadership Director, Genesys

How brands win with an IoT-enabled customer experience

The benefits of IoT-enabled CX aren't without some challenges in getting started, but if IoT is right for your business, the long-term advantages of improved CX, reduced cost to serve, and top-line growth are well worth the efforts