Articles by Daryl Loomis, Access Innovations
Focus On Data Quality - Data Quality Matters
Many companies don't utilize the full benefits of their data store, and more importantly, lack the awareness of the ways it can be improved. The ones that take steps to improve in this area have an important advantage in the highly competitive world of modern commerce. They know what they know, allowing them to ask the right questions and get the right answers. This results in a well-informed decision-making process and the agility and precision of direction that separates the winners from the also-rans.