Biographical Information
Wes Yee
Senior Director of Growth at Guru
Wes Yee is the senior director of growth at Guru. Most recently, before joining Guru, he was the vice president of marketing at Sequoia Consulting Group. Previously, Yee led marketing at Piqora (acquired by Olapic) as director of demand generation. He holds a BA in Mass Communications from CSU East Bay.
Articles by Wes Yee
The Silent Productivity Killer
11 Mar 2019
There's a silent killer in our midst. Yes, I'm talking about the fastest-growing challenge to our livelihoods and to our companies' fortunes in the market. Who is this killer? His name is Content Mismanagement. You see—the content that we need to do our jobs is often impossible to find. Even when we find it, we're not sure if it's still valid. And by the way, why are we spending so much time searching? Shouldn't content be finding us when we need it, not the other way around?