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Biographical Information

Peter Smerald

Director, Enablement Product Marketing,
Technical Field Enablement, Revenue Programs, EMC

Articles by Peter Smerald

How Smarter Processes Lead to Smarter Decisions

Every day, executives and other members of the global corporate workforce make uninformed decisions that result in revenue losses, exposure to risks, and impact the customer experience. It's not intentional as everyone wants to do a good job. Very often, poor decisions result from not having all the right information, an inability to connect business users together, and an absence of proper guidance at the time a decision needs to be made. . . .