Articles by Ann Rockley
A component approach to content
In the multichannel, customer-driven world in which we live, the pressure to meet ever-increasing information demands has never been more acute or complex. Yet, the birth of the Extensible Markup Language (XML) file format and the component content management (CCM) systems that leverage XML provide us with the tools to meet those demands. But tools are just that, tools to be used, and without a broader understanding and strategy for their use, they are of little value...