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Biographical Information

Jonathan Bracken

Jonathan Bracken is Endeca’s Enterprise Solutions Manager for Knowledge Management. Prior to joining Endeca, Bracken worked in consulting for 6 years. First at Deloitte Consulting where he managed business and technical teams in IT implementation projects for hi-tech, manufacturing, retail, life sciences and pharmaceutical industries, and then as an independent management consultant working with a Boston-based footwear client. In this role he managed a major implementation of Business Intelligence and the launch of a customized footwear ecommerce business. Prior to that, Bracken was a project manager for new vehicle development at the Ford Motor Company in Dearborn, Michigan. He has a B.A. in History from Brown University and an MBA from the University of Michigan.

Articles by Jonathan Bracken

Discovering Hidden Information Treasures in ECM

How Do You Find Something Whose Location is Fundamentally Unpredictable? Oil might sound expensive today, but in the mid-1800s, it cost around $2 a gallon, equivalent to about $200 in today's money. But that was a different type of oil: whale oil, hundreds of gallons of which are stored in the head and blubber of the whale.