Clarabridge acquires Engagor

Clarabridge has acquired Engagor, a platform for real-time social customer service and engagement. The companies say the combined offering provides a complete, end-to-end technology solution for marketers, customer care organizations and operations teams to create more profitable customer relationships.

Clarabridge says the acquisition gives its platform, which collects, analyzes and activates customer feedback data from all channels, the additional functionality of advanced social listening, publishing and governance, along with real-time social customer service and engagement.

Engagor reports its solution acquires and analyzes social data, and provides customer service and marketing staff the ability to interact directly with the customer. The platform also enables customer service teams to manage and monitor individual and team performance, allowing businesses to resolve customer complaints and process customer requests.

Clarabridge plans to sell the Engagor solution as a standalone product, as well as part of the Clarabridge suite. The Engagor product is already integrated with the Clarabridge Intelligence Platform.