Wednesday, November 2, 2011

Continental Breakfast
8:00 a.m. - 8:45 a.m.
KMWorld & Intranet Innovation Awards
8:45 a.m. - 9:00 a.m.

KMWorld magazine is proud to sponsor the KMWorld 2011 Reality & Promise Awards which are designed to celebrate the success stories of knowledge management.

The global Intranet Innovation Awards, run by Step Two Designs, uncover and share leading edge intranets. Focusing on individual enhancements that demonstrate business value, the Intranet Innovation Awards help every team deliver a better site. Winning organizations are featured on Tuesday in session C104 Intranet Showcase, and share their ideas, insights, and intranet designs.

Keynote: Let Your Networks Be Your Guide: Search in a 2.0 World
9:00 a.m. - 9:45 a.m.
Dr. Carla O'Dell, CEO, APQC Author, The New Edge in Knowledge

Carla O'DellA defining feature of our 2.0 World is the reliance on employees to create, share, rate, and consume content. Every employee can be an author, arbiter, and consumer at once. The implications for the networked enterprise are profound: The more people create and interact with each other’s content, the more the content improves; search results get better as the best content and the most active peers bubble to the top; people build new connections to others they never knew had the same interests. Through engaging examples, stories and data, O’Dell shares the latest findings from APQC’s KM research and her new book, including the following: How best practice organizations are using 2.0 to enhance search results; the surprising impact of participation on personal and team performance; and novel ways to get people to participate to enhance search and findability.

Keynote: KM-Driven Collaboration
9:45 a.m. - 10:00 a.m.
Lt Col David Sanchez, Deputy Program Manager, USAF Pilot Physician Program, Air Force Medical Service
Martin Garland, President, Netwrix

Knowledge sharing and collaboration are key to bottom-line success, no matter what business you are in. This session discusses integrating secure collaboration into program management activities in the Air Force.

Coffee Break in the Enterprise Solutions Showcase
10:00 a.m. - 10:45 a.m.
Track A - Socializing KM
Moderator: Dr. Art Murray, CEO, Applied Knowledge Sciences, Inc. Director, Enterprise of the Future Program, International Institute for Knowledge and Innovation

Today, there are so many more social tools for use both inside and outside enterprises. This stream of presentations highlights the “social enterprise” and how the sharing of knowledge is being handled in more social and productive ways.

A201: The Best of CoPs
10:45 a.m. - 11:45 a.m.
Stephen G Dale, Managing Director, Collabor8now Ltd
Patricia Brueschke, Manager, KM, Grant Thornton, LLP
Robert Huffman, Army Professional Forums Project Manager, Dynamics Research Corporation
John Nelson, Project Manager, Dynamics Research Corporation
Stephen Kaukonen, Senior Manager, Accenture Interactive
Stacie M. Brenkovich, Social Learning Strategist, Accenture

Stephen Dale discusses the Knowledge Hub (KHub), an innovative new social business platform that enables public sector staff to take greater advantage of new media tools and techniques to support more effective knowledge sharing. Developed out of a U.K. Local Government Communities of Practice (CoPs) platform using open source, it supports more than 80,000 registered users sharing knowledge on more than 1,350 topic areas with blogs, forum, wikis, calendar, user ratings, tagging, web conferencing, Twitter, and more. Patricia Brueschke talks about operational tools for successful CoPs and lessons learned in her organization. Robert Huffman and John Nelson share how the Army has transformed its approach to professional development using CoPs to bridge geographic distances and enhance traditional mentor/protégé relationships and transfer knowledge. The Accenture team shares tools and processes as well as strategies to engage employees in collaborating and sharing their knowledge and experiences with one another.

A202: Governing the Corporate Wiki: KM as Corporate Culture
12:00 p.m. - 12:45 p.m.
David Schwartz, Enterprise 2.0 Adoption Consultant, Target Corporation

A wiki is fundamentally an ungoverned space: “Anyone can write anything” is a common refrain. Every month at Target Corporation, more than 800 different people contribute content, and more than 7,500 individuals have contributed over the last 4 years. In that apparent free-for-all, a deep order and consistency have emerged, as well as substantial business value. David Schwartz shares the strategies Target has used to govern the space and how the company has succeeded (and failed) as the wiki grew from an idea to a tool used by 30,000-plus team members every month. He digs into the evolving ethos of the environment, and argues strenuously for the vital role of decentralized knowledge management in which every single consumer of content is simultaneously a contributor and editor of content: developing knowledge management as corporate culture.

Attendee Luncheon in the Enterprise Solutions Showcase
12:45 p.m. - 2:00 p.m.
A203: Engaging Community With Intranets & Social Media
2:00 p.m. - 2:45 p.m.
Lisa Tenerelli Smith, Director, Associate Communications, Scotts Miracle-Gro Company

This session shares engagement strategies for the company intranet, The Garden, and illustrates with a look at their internal pages. It shows how the use of social media has connected company associates with consumers through discussion forums, audio feeds from call centers, and more. It also shares how associate feedback, led to the launch of an internal social networking Facebook-like site, The Vine, to build community and knowledge sharing.

A204: Employee Voices Transforming KM
3:00 p.m. - 3:45 p.m.
Leslie Owens, Senior Analyst, Forrester Research

Organizations aim to differentiate themselves by delivering great customer service. To do so, they need to know their customer in order to offer a contextual, personalized experience. New tools and techniques to listen to and analyze the aggregate “voice of the customer” are transforming activities like new product development, crisis management, and brand strategy. In this session, Leslie Owens explores how knowledge managers can use similar technology and processes inside the enterprise to listen to the “voice of the employee.” IT leaders who know their employees are able to segment their workforce to make smarter decisions about technology provisioning and to identify and amplify employee advocates. The role of knowledge managers of the future will be to coordinate and harness the ideas and insights of their workforce just as their counterparts are doing in customer service.

Coffee Break in the Enterprise Solutions Showcase
3:45 p.m. - 4:15 p.m.
A205: Social Computing & SharePoint
4:15 p.m. - 5:00 p.m.
Steve Brantner, Manager, Learning & Communications, General Mills
Eric Sauve, VP, Corporate Development, NewsGator Technologies
Alfred P. Hsi, Director, Deloitte

Social computing is taking hold in most organizations. This session explores best practices and approaches at the intersection of social computing and SharePoint and looks at how organizations have standardized on SharePoint to bring social to their users. It revolves around use cases, best practices, ROI, roll-out strategies, and pitfalls to avoid. Join this panel of experts for a lively discussion and learn how to plan for the use of social computing in your enterprise, the steps involved in executing social computing through pilot to deployment, how to encourage employee adoption throughout the organization, and tips to achieve results.

Track B - KM Metrics & Performance
Moderator: Gayle Gossen, Consultant

Metrics and performance are closely tied, and this track of sessions showcases winning knowledge-sharing programs, looks at methods for improving KM, provides frameworks for KM metrics, and discusses analyzing analytics.

B201: KM Movers & Shakers
10:45 a.m. - 11:45 a.m.
Rose Olivera, President, The KNOWledge Network Brasil
Tayane Martire, Petrobras
Engineer Maurício Bernardes, R&D Manager, R&D, Tecnisa S.A.
Sandra Valéria Gilberti Prenstteter, Gerente de DHO/ Human and Organizational Development Manager, Schincariol

Winners of the Brazil MAKE (Most Admired Knowledge Enterprises) award share their successful strategies and techniques for knowledge sharing in their organizations. Learn from these experienced practitioners and gain insights for applying new and unique approaches in your organization.

B202: Using Measurement Methodologies to Improve KM
12:00 p.m. - 12:45 p.m.
Jim Lee, Site Administrator, PA CareerLink
Kelly Hunter, Custom Solutions Sales, APQC

The measurement of knowledge management’s impact on an organization’s performance has been, and continues to be, of great interest to both practitioners as well as executives. For practitioners, the ability to measure KM value is both an operational tool as well as an improvement framework. For executives, the ability to measure KM may simply mean the difference between engaging the organization in the effort, or choosing to use resources for other initiatives perceived to be of greater value. Jim Lee describes recent advances in the measurement of KM, including KM maturity, KM relationships to operational performance, and KM measurement as a driver of organizational strategy. Beginning with a KM maturity model and assessment tool as a qualitative measurement device, he illustrates with case studies how quantitative methods have been applied to KM to identify its effect on an organization’s business performance and influence its improvement strategies.

Attendee Luncheon in the Enterprise Solutions Showcase
12:45 p.m. - 2:00 p.m.
B203: Measuring Knowledge-Sharing & Innovation
2:00 p.m. - 2:45 p.m.
Ann Kedia, Program Manager, Johns Hopkins Applied Physics Laboratory (APL) Johns Hopkins University Whiting School

JHU/APL’s knowledge-sharing and innovation program is a multifaceted program focusing on culture, policy, and tools. The program is at the cutting edge of measuring social media organizational impact by defining and implementing metrics where no precedence exists. In addition to sharing its techniques for measuring and metrics, Ann Kedia discusses the implementation of social software tools, culture change initiatives, and the trade-offs between a more controlled policy approach versus guidelines for engagement, as well as lessons learned from the challenges and successes.

B204: Practical Framework for KM Metrics
3:00 p.m. - 3:45 p.m.
Susan S. Hanley, President, Susan Hanley LLC Intranet Consultant, Microsoft MVP

Measurement is not just about looking for a bottom-line result to justify investment. It’s also a tool to provide feedback about where the organization is along the road to successfully leveraging investments in knowledge management. At every stage in the journey, metrics provide a valuable means for focusing attention on desired behaviors and results. This session showcases a realistic framework for knowledge management metrics based on real-world examples and successes, provides suggestions for measurement approaches at all stages of your KM initiative, and shares practical approaches to apply to your own KM initiatives, including examples that you can take home and use.

Coffee Break in the Enterprise Solutions Showcase
3:45 p.m. - 4:15 p.m.
B205: Analyzing KM Analytics & CoPs
4:15 p.m. - 5:00 p.m.
Amy Davidson, Deloitte Analytics KM Leader, Deloitte Services LP
Jennifer Whalen, Program Lead, PMO & Metrics, Global Consulting Knowledge Management, Deloitte Touche Tohmatsu Limited
Patricia L. Michalski, Senior Knowledge Manager, Deloitte Services LP

Knowing what the collective “we” knows is at the core of a successful KM program, but what about knowing what we don’t know? One of the biggest challenges for KM professionals working to understand the health of their organizations’ knowledge ecosystems is to harness the insights at the intersection of data and KM to uncover what is and isn’t working. The first two speakers discuss how Deloitte borrowed the latest analytics techniques from its practitioners to convert everyday metrics into actionable improvements for their internal practice. Built upon a communities of practice (CoP) evaluation framework, Patricia Michalski takes a balanced scorecard approach to CoP metrics. She shares results of this tool that was used to evaluate communities within Deloitte.

Track C - Content Management
Moderator: Holly Pendleton, Organization Effectiveness Consultant and Spreader of Ideas, Independent Consultant

Information and knowledge management and consolidation is an increasingly significant initiative across many public and private sector organizations today. As structured and unstructured content rapidly increases, so does the strain on how quickly and efficiently it can be captured, managed, found and re-used. Understanding when and how to consolidate and eventually migrate content to an authoritative information system can be tricky, as these processes can be time- and resource-intensive. Hear from practitioners, analysts, and experts who share real-world examples, strategies, and practices.

C201: Information & Knowledge Management Techniques & Practices
10:45 a.m. - 11:45 a.m.
Luisita Guanlao, Chief Information Architect, The World Bank
Denisa Popescu, Information Architect, Senior Enterprise Architect, The World Bank
Nicholas Nylund, Principal KM Analyst, Information Management Division, Project Performance Corporation (PPC)
Doug Brook, CEO, Triune Group &, NASA Safety Center
Brian Follen, NSCKN Program Manager, NASA Safety Center

This session highlights a series of organizations which have successfully achieved the benefits of information and content management. Information architects discuss the World Bank’s use of enterprise information architecture to integrate structured and unstructured information residing in disparate sources. They provide examples of the Bank’s implementation of automatic metadata capture using semantic technologies. Nicholas Nylund describes a large U.S. federal agency that experienced challenges with providing consistent and accurate information to its constituency and how the KM team laid the foundation for an ever-evolving information management strategy. The Knowledge Now collaborative environment was implemented to support the NASA Safety Center. Hear how they worked with partners and technology to support 18,000 users across 600 work groups, providing interactive collaboration around activities including distribution of best practices in the form of safety plans, quality plans, risk plans, etc.; lessons learned; system failure case studies; process flows (audits, etc.); and training.

C202: Collaborative Platforms
12:00 p.m. - 12:45 p.m.
Hind Benbya, Associate Professor, GSCM-Montpellier Business School

For years we've done the best we can with organizing and trying to manage the knowledge of our companies. We've used content structures and library sciences to catalog and store these assets where our people can find them. But now we're coming to the realization that if we go back to the source, the creators, the people, we have a much better way of connecting people with the ideas and answers necessary to increase our business. Hind Benbya discusses the potential of collaborative platforms (i.e, knowledge and innovation platforms) for facilitating peer-to-peer assistance and helping bring to the surface hidden ideas, solutions and expertise your company needs to address business issues. Benbya describes a three-phase approach to designing and implementing an effective collaborative platform including the challenges and solutions adopted by more than 50 organizations.

Attendee Luncheon in the Enterprise Solutions Showcase
12:45 p.m. - 2:00 p.m.
C203: Trends in Web Content Management, Portals, & Social Software
2:00 p.m. - 2:45 p.m.
Jarrod Gingras, Managing Director & Analyst, Real Story Group

Join experienced trends analysts who explain the categories of vendors and specific characteristics of products in each category and give their honest and independent opinion of the vendors in these spaces. They share the trends they have observed happening within the web content management, portal, and social software product landscapes.

C204: Content & Collaboration in the Cloud
3:00 p.m. - 3:45 p.m.
Rob Koplowitz, Vice President, Principal Analyst, Forrester Research
TJ Keitt, Analyst, Forrester Research

The cost savings businesses can realize by putting certain workloads in multitenant infrastructures, the cloud, has captured the imagination of IT pros in companies large and small. For content and collaboration professionals, vendor software-as-a-service (SaaS) offerings present suites that natively integrate productivity, collaboration, and business applications at a fraction of the cost to do so on-premise. This opens the door for rapidly building information workplaces, commonly used applications integrated in a contextual interface, to boost employee efficiency and productivity. Learn from vendorneutral analysts what the current collaboration SaaS vendor landscape is offering, how these offerings can accelerate the creation of information workplaces, and how to develop strategies to take advantage of the potential of the collaboration SaaS products.

Coffee Break in the Enterprise Solutions Showcase
3:45 p.m. - 4:15 p.m.
C205: Content Management Tools
4:15 p.m. - 5:00 p.m.
Marcel Jemio, Chief XML Architect, Treasury/FMS
Ed Dale, Emerging Technology Associate Director, EY Knowledge, EY
Paul Larsen, Search Product Manager - External, EY

Marcel Jemio discusses Financial Management Service’s rethinking of metadata for its ability to generate the right kind of knowledge at the right level for the right decision maker. He shares the FMS approach to managing the evolving business requirements with timely, meaningful data and business intelligence as well as lessons learned. Since KM rests on content, the ability to find content via navigation, and the ability to find content via search, Ed Dale and Paul Larsen talk about the tools needed to optimize the entire system, share their organization’s content strategy and SEO methods to improve the overall findability of content, and describe the methods Ernst & Young use to measure navigation and search.

Communities of Interest
12:00 a.m. - 11:59 p.m.
Communities of Interest
5:00 p.m. - 6:00 p.m.

Join your colleagues at the end of the day for an informal debriefing 
and meet with other attendees who 
have similar interests. Grab a 
drink before you head for some great 
networking, stimulating 
discussions, and a chance to interact with some of 
the outstanding 
conference speakers and moderators. Topics include:
Enterprise Search
Intranets & Portals
Enterprise 2.0 & Social Media
Collaboration & COPs
KM Strategies, Processes & Practices
Human & Culture Challenges for KM
A cash bar will be available. Open to all conference attendees.

Program Table of Contents

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