Chief Marketing & Knowledge Officer/Primcipal
LS3P
Katie Robinson joined LS3P, an architecture, interiors, and planning firm with offices throughout the Southeast, in 2004 and currently serves as a Principal and Chief Marketing & Knowledge Officer. In this role, she plays a key part in shaping the firm’s practice and business processes, bringing a strategic, forward #NAME? king approach to how the organization operates, grows, an d shares knowledge. With deep expertise in marketing and communications, Katie has led a significant evolution of LS3P’s marketing function, transforming it into a highly responsive, in-house creative agency. Under her leadership, the team manages firmwide internal and external communications, delivers proactive marketing and creative services, and develops innovative collateral and brand strategies with a strong emphasis on building and maintaining trust.
In addition to leading marketing, Katie is a core member of LS3P's Business Team, where she oversees the firm’s knowledge management efforts. She works closely with practice leaders and project teams to prioritize consistent data collection, visualization, and knowledge capture across all projects. In 2013, she played a central role in establishing LS3P's Data Manager Program, an initiative that helped formalize project data practices and strengthened the firm's ability to turn information into insight.
Katie’s work sits at the intersection of knowledge, creativity, and technology. Her understanding of how data, expertise, and human-centered AI can work together allows her to connect data-driven insights with design excellence and business performance, positioning LS3P at the forefront of innovation in the AEC industry.