Creatio 7.16 features variety of CRM benefits
Creatio (formerly bpm'online), a global software company providing a leading low-code platform for process management and CRM, is making significant changes to its platform and products.
Creatio version 7.16 features a wide range of enhancements to its core including: low-code platform to make everyone a developer; BPM engine to change processes faster, and unified CRM to align sales, marketing, and service.
"At Creatio, we are building a world where everyone can automate business ideas in minutes. Creatio version 7.16 is designed to help build and transform customer-facing and operational processes across an entire organization faster and easier. The 7.16 enhancements support our firm-wide mission to help companies accelerate with significant improvements to our low-code platform and core CRM products," says Katherine Kostereva, CEO and Managing Partner at Creatio.
Creatio version 7.16 features over 500 updates, enhancements, and tweaks. The key platform improvements include advanced capabilities for machine learning model configurations, revamped UI and UX for increased user-efficiency, and improved tools for process flow management.
With the latest updates, users will get tools to import .bpmn processes and automatically convert them into executable processes.
Revamped products for marketing, sales, and service teams will help Creatio customers better understand customer needs and deliver more effective engagements.
Among the key enhancements, Creatio v.7.16 features upgraded low-code tools for easier campaigns personalization, enhanced tools for sales forecasting, and advanced AI tools for the most relevant next-best offer recommendations.
Service agents will have a better view of how the system calculates case resolution time and which SLA was used for calculation. Financial Services Creatio users will automate industry-specific processes with greater ease thanks to the updated UI and functionality improvements.
The Creatio Portal functionality has been updated to contribute to building long-lasting relationships with partners and customers: from the ability to create custom affiliate programs to extended tools enabling planning of joint marketing campaigns and budgets.
For more information about these updates, visit www.creatio.com.