BIG DATA: CAPTURE; STORE; AND (mainly) ANALYZE
Most organizations understand that great value is locked in their immense data stores. They also know that their ability to help decision makers do their best job is limited when they can’t understand—in the fullest degree—what those data stores contain.
That’s where you come in. The vendor community is working hard to create BI tools to analyze and software connectors to reach into huge database stores such as Hadoop and NoSQL. It will be the biggest marketing opportunity of 2014 and beyond.
How you position yourself in that market will change your future—one way or the other. Mark your territory in the next KMWorld White Paper: “Best Practices in Big Data Analytics.” To tell your Big Data story, contact: