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Best Practices White Papers — Participation Information

For additional information contact
561-483-5190 (voice) • 208-460-2057 (fax)

Produced in conjunction with KMWorld Magazine and Information Today, the KMWorld Best Practices White Paper Series leverages your editorial message:


  • Positioning: KMWorld White Papers' content-rich journal format offers a unique marketing opportunity to position your company as a thought-leader in the market.
  • Editorial Objectivity: Editorial guidelines ensure high-value educational content. KMWorld White Papers are marketing communications tools, offering a new venue for your marketing team and budget.
  • Reach: Each White Paper is targeted for mass distribution through trade events, as well as distribution with industry-leading publications. The entire White Paper and individual articles are available on the Web, in downloadable PDF format, for mass distribution in end-user organizations.
  • Long Shelf Life: KMWorld White Papers are focused guides that readers keep and refer to for months to come.



To provide a publishing forum for the leading vendors and consultants to educate and stimulate to action corporate decision-makers on the latest strategic issues and solutions in KM technologies and markets.

Editorial Content

  • Introduction: Andy Moore, publisher of KMWorld and former editor-in-chief of Imaging and Document Management Magazine, provides the overture state-of-the industry article. Andy will conduct interviews with premium sponsoring participants and incorporate their views in the opening editorial.
  • Sponsored content: Sponsors, following editorial guidelines, will provide feature article-style essays designed to enlighten readers about technology-oriented and business-oriented issues, developments, trends and challenges. They may include a user reference or case study to describe a particular implementation of their product and the problems that it solved.
  • Who's Who: Each sponsor may provide a CEO profile and headshot, to be showcased as a sidebar to their feature article.


  • 55,000 - Binds center into KMWorld magazine
  • 10,000 - Distribution at major industry events
  • 10,000 - Sponsor/promotional distribution (500 copies per sponsored page to participants)
  • 75,000 - Total pressrun
  • At with full text search, hyperlinking to sponsor home page


Standard magazine size (8 X 10-1/2), stand-alone publication

Sponsorship Rates

(includes "Who's Who" CEO profile and headshot, company contact information, optional images)

1 Page 850 words  $7,500
2 Pages 2,000 words $14,000
3 Pages 3,150 words $19,500
4 Pages 4,300 words $24,000

Premium Sponsorships

  • Platinum Sponsor: add $2,000

    Opening article (minimum 2 pages) following intro, logo on front cover, interview with Andy Moore for coverage in overture article, 1,000 custom reprints of your article.

  • Gold Sponsors: add $1,500

    Minimum 2 pages, logo on front cover, interview with Andy Moore for coverage in overture article, 500 custom reprints of your article.

KMWorld Provides

  • Copy editing, layout and design
  • Posting on the KMWorld website with hyperlinks to sponsor's home page
  • PDF of individual article to each sponsor for website posting
  • 500 copies of the White Paper per sponsored page to participants
  • Direct download leads

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