Alex Zichettello got his degree in Mechanical Engineering from The Cooper Union Albert Nerken School of Engineering and has spent 10 years working at Honda Research & Development beginning as a Design Engineer. He gained practical project management experience while leading a small team of engineers through the release of new vehicles from project inception into mass production. Concurrently, Alex began working with his brother on Project AMPLE, an initiative to create personalized tools and processes needed to achieve challenging goals using the principles of AMPLE: aim, motivate, plan, learn and educate. Alex discovered his passion for Knowledge Management and began to apply it to his day-to-day work at Honda. Now for the past 3 years, he has led the way on all KM initiatives within his engineering division of 250+ people. Alex is no longer working on vehicle developments, but his intimate knowledge of the product release process helps him to discover insights on how to strategically enact change in fast paced cultures. Outside of Honda, Alex has a never ending passion to help others grow and he firmly believes knowledge management can lead the way.