Hoover’s has unveiled its newly redesigned online service, which provides faster access to the its database of 12 million companies.
Among the enhancements are:
- improved navigation--streamlined, more intuitive navigation easily and quickly guides users to the information and tools they need;
- expanded industry coverage--coverage doubled from 300 to more than 600 industries, and an industry keyword search function has been added;
- a "find similar companies" feature--a "reverse" search tool locates companies with attributes similar to those of high-value customers and prospects; and
- increased export options--greater flexibility when downloading information.