Banking on brand protection

SDL Tridion has launched Safeguard, a quality and compliance monitoring tool to help brand managers and content editors achieve a high-quality Web presence. Safeguard automatically scans companies’ Web sites to expose any issues with search engine optimization (SEO), usability, accessibility, legal and brand standards.

The company reports that Safeguard is a Web site quality and compliance monitoring tool powered by Magus ActiveStandards and integrated into SDL Tridion’s Web content management system. By monitoring compliance with a wide variety of guidelines and rules created by communications specialists, the tool significantly contributes to improved SEO, visitor experience, usability and brand value.

The tool allows editors to proactively validate a page in real time in the pre-publication staging environment. Safeguard uses a best-practice library of built-in checkpoints, and every checkpoint flags the type of issues it addresses—usability, accessibility or SEO—enabling editors to prioritize which errors to correct first.