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8x8 Buys MarianaIQ to Strengthen AI Capabilities for Enterprise Communications



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8x8, Inc., a provider of cloud phone, meeting, collaboration and contact center solutions, has acquired MarianaIQ, a Silicon Valley startup, as part of the strategic investments it has been making in AI and machine learning.

With the acquisition of MarianaIQ, 8x8 says it is transforming how customers and employees interact through one system of engagement, and how companies optimize valuable moments of customer engagement with one set of data in one system of intelligence, said Dejan Deklich, chief product officer, 8x8.

Citing data from Gartner’s 2018 CIO Agenda Survey, 8x8 says that nearly half of CIOs plan to deploy AI to improve customer experience. The 8x8 AI and machine learning team will help CIOs win the customer experience battle with key capabilities in context-rich customer experience engagements, intelligent call routing, and speech analytics, the company says.

According to Bryan Martin, CTO, 8x8, this latest acquisition follows the purchase of Sameroom last year to enhance 8x8’s team collaboration capabilities, and 8x8 is one of the few players offering an interoperable chat system that can speak to Slack, Stride, and other enterprise-level chat applications. The acquisition of MarianaIQ, he noted, is the right investment in making X Series a single system of engagement and intelligence to deliver exceptional experience for both employees and customers.

The financial terms of the acquisition are not being disclosed.

For additional information, visit www.8x8.com.


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