Banking on content
KeyCorp, one of the country’s largest financial services companies, has implemented an enterprise content management solution from Mobius Management Systems.
Mobius says that its ViewDirect software will speed information delivery and improve customer service for Key by providing Web-based access enterprisewide to documents, including check images, customer statements and various reports for its lines of business.
“Digitizing information storage, retrieval and delivery is a critical step in our strategic efforts to migrate from a paper-based to an electronic environment,” says Allyn J. Pytel, senior VP of Media Output Management for Key’s Banking Services operations. “In addition, this initiative will enable us to enhance the customer experience, improve sales performance, streamline operational processes and leverage the Internet as a delivery channel.”
From a strategic standpoint, paper, checks and microfiche have no inherent value--the value is in the data itself. “The ultimate benefit of storing data in a digital format is the flexibility it provides and the speed of information delivery,” Pytel says. “Once we are in a position to deliver information electronically to customers, we have overcome two major obstacles in information delivery--time and distance.
“[The] technology gives us instant access to diverse documents, and it gives our front-office operations a secure intranet/Internet channel for delivering information to our customers. We have done our homework and invested in a [system] that will not only meet our needs today but will also support our growth and new e-business initiatives well into the future.”
According to Mobius, KeyCorp’s solution includes ViewDirect, the content server of its software suite, and DocumentDirect for the Internet, which provides browser-based access to integrate ViewDirect content. After images are indexed and stored, indexing technology creates virtual folders of documents associated with a customer, task or transaction.
The software will be installed at Key’s Corporate Data Center and will provide internal users with access to more than 7 million computer-generated pages of information and 5 million to 6 million check images per day.
During the first phase of the project, Key will store computer-generated documents and reports in the content server, which will provide online access to customer statements. Later, check images will be added.
Cleveland-based KeyCorp has assets of about $86 billion, facilities in 46 states, a network of about 2,400 ATMs, telephone banking centers, and its Web site that provides account access and financial products 24/7.