Ignify has announced eCommerce 4.0, the latest and most advanced version of its end-to-end online storefront and business commerce platform. The newest release integrates with all Microsoft Dynamics ERP product lines, helping to automate order processing and create a "zero-touch" order fulfillment environment. In addition, eCommerce 4.0 stays ahead of security concerns by meeting all requirements in the latest security standards specified in the Payment Application Data Security Standard (PA DSS) set by the PCI Security Standards Council.

The company adds that eCommerce 4.0 delivers fully automated e-commerce capabilities that transparently integrate into existing back-office systems. Businesses deploying Microsoft Dynamic ERP can easily incorporate critical e-commerce data--such as real-time traffic/sales reports, available inventory, cross-bundled promotions and shipping costs--into a centralized system that can be easily accessed by key company stakeholders.